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Real Estate Lead Generation Ideas

If you're a new agent, you're probably just learning how to prospect for clients through lead generation. If you've been in the business awhile, you're most likely interested in increasing your customer base. Regardless of where you are now, real estate lead generation is a tough job and times have certainly changed. No longer do people respond to being cold called in the middle of the afternoon, nor do you need to waste your time on such outdated practices. Here are some great ideas for real estate leads in 2015 that actually work and help you get your business to the next level. 1. After you speak with prospective buyers looking for homes in the area, send them something they'll appreciate and use, like a personalized pen, magnet or bag clip, plus a "nice to meet you" card. Offering something for nothing is a great way to build loyalty in your community and, even if they aren't ready to buy yet, they will still come back to you. If you got no